{"data":[{"type":"videocontent","data":{"0":"videos\/97"}},{"type":"text","data":{"format":"html","text":"<p>\u201eF\u00fchlt sich an wie ein Klassentreffen\u201c, fasst <a href=\"https:\/\/www.ad-magazin.de\/article\/arts-crafts-marcin-rusak\" target=\"_blank\">Marcin Rusak<\/a> unseren Besuch bei <a href=\"http:\/\/www.atelierswarovski.com\/home-decor\" target=\"_blank\">Swarovski<\/a> lachend zusammen. Rusak hat 2016 den AD Design Award gewonnen, genau wie <a href=\"https:\/\/www.ad-magazin.de\/article\/sebastian-scherer-ad-award-2016\" target=\"_blank\">Sebastian Scherer<\/a> und das Duo <a href=\"https:\/\/www.ad-magazin.de\/article\/kroyer-satter-lassen\" target=\"_blank\">Kr\u00f8yer-S\u00e6tter-Lassen.<\/a> Gemeinsam durften die Designer in Wattens so ziemlich hinter jede sonst verschlossene T\u00fcr blicken. Und w\u00e4hrend wir noch das Swarovski-Archiv mit all seinen Sch\u00e4tzen (darunter Kristalle von 1900 und Ohrringe, die einst Marilyn Monroe trug!) bestaunen, basteln die Designer schon wieder an Zukunftsprojekten. Und gr\u00fcnden kurzerhand, nein, kein Kollektiv, sondern eine Band. Name: Kr\u00f8yer and the Crystals. Glasklar, oder?<\/p>"}},{"type":"imageservice","data":{"items":[{"id":"0\/_OM_5556jpg","service":"cloudinary","status":"clean","attributes":{"alt":"Oliver Jahn, Sebastian Scherer, Marcin Rusak, Emil Kr\u00f8yer und  Mads S\u00e6tter-Lassen.","caption":"AD Chefredakteur Oliver Jahn, Sebastian Scherer, Marcin Rusak, Emil Kr\u00f8yer und  Mads S\u00e6tter-Lassen.","copyright":"Thomas Steinlechner","title":"AD Gewinner mit OJ","tags":[]},"tags":[],"options":[],"info":{"height":3000,"width":2000,"size":3653944,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497016506\/0\/_OM_5556jpg.jpg","created":"2017-06-09T13:55:06Z"}}],"settings":{"ImageServicePresets":{"title":"","caption":"","alt":"","copyright":"","tags":""}}}},{"type":"heading","data":{"format":"html","text":"Drei Fragen an: Marcin Rusak"}},{"type":"imageservice","data":{"items":[{"id":"0\/_OM_5614jpg","service":"cloudinary","status":"clean","attributes":{"alt":"Marcin Rusak","caption":"Marcin Rusak.","copyright":"Thomas Steinlechner","tags":["SwarovskiAD"],"title":"Marcin Rusak"},"tags":["SwarovskiAD"],"options":[],"info":{"height":1333,"width":2000,"size":1224788,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497016731\/0\/_OM_5614jpg.jpg","created":"2017-06-09T13:58:51Z"}}],"settings":{"ImageServicePresets":{"title":"","caption":"","alt":"","copyright":"","tags":""}}}},{"type":"text","data":{"text":"<p>Der in London lebende Designer Marcin Rusak gestaltet geradezu m\u00e4rchenhafte M\u00f6bel und Objekte, indem er verwelkte und alte Bl\u00fcten mit dunklem Harz umschlie\u00dft. Daf\u00fcr gewann er 2016 den AD Design Award in der Kategorie \u201eArts &amp; Crafts\u201c.<\/p>","format":"html"}},{"type":"text","data":{"format":"html","text":"<p><b>Herr Rusak, Sie arbeiten mit verwelkten Blumen \u2013 wie kam es dazu?<\/b><\/p>"}},{"type":"text","data":{"format":"html","text":"<p>Ich wollte ein neues Material erfinden. Deshalb \u00fcbergie\u00dfe ich alte Schnittblumen mit schwarzem Harz. Mit Blumen arbeite ich, weil ich aus einer Familie von Blumenz\u00fcchtern komme \u2013 ich schlie\u00dfe jetzt quasi den Kreis.<\/p>"}},{"type":"text","data":{"format":"html","text":"<p><b>Was steht als n\u00e4chstes an?<\/b><\/p>"}},{"type":"text","data":{"text":"<p>Ich werde auch Arbeiten schaffen, in denen ich auf den Einsatz von Blumen verzichte. Abgesehen davon hatte ich im Mai eine Solo-Schau in New York und bin im Juni Teil der Gruppenausstellung \u201eJerwood Visual Arts\u201c der Jerwood Charitable Foundation in London.<\/p>","format":"html"}},{"type":"text","data":{"text":"<p><b>Sie haben letztes Jahr den AD Design Award gewonnen \u2013 eine \u00dcberraschung f\u00fcr Sie?<\/b><\/p>","format":"html"}},{"type":"text","data":{"text":"<p>Ja, total! Es war au\u00dferdem ziemlich f\u00fcr mich, besonders, weil ich ja eine Art One-Man-Show bin. Der Award war die Best\u00e4tigung, dass ich auf dem richtigen Weg bin. Und unser Wiedersehen hier in Wattens f\u00fchlt sich ein bisschen an wie ein Klassentreffen!<\/p>","format":"html"}},{"type":"article","data":{"0":"articles\/41297"}},{"type":"heading","data":{"format":"html","text":"Drei Fragen an: Kr\u00f8yer-S\u00e6tter-Lassen"}},{"type":"imageservice","data":{"items":[{"id":"0\/_OM_5634jpg","service":"cloudinary","status":"clean","attributes":{"alt":"Mads S\u00e6tter-Lassen und Emil Kr\u00f8yer","caption":"Mads S\u00e6tter-Lassen und Emil Kr\u00f8yer","copyright":"Thomas Steinlechner","tags":["SwarovskiAD"],"title":"Mads S\u00e6tter-Lassen und Emil Kr\u00f8yer"},"tags":["SwarovskiAD"],"options":[],"info":{"height":3000,"width":2000,"size":3520946,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497016732\/0\/_OM_5634jpg.jpg","created":"2017-06-09T13:58:52Z"}}],"settings":{"ImageServicePresets":{"title":"","caption":"","alt":"","copyright":"","tags":""}}}},{"type":"text","data":{"text":"<p>G\u00e4be es in der Gruppe der AD-Design-Award-Gewinner nur Platz f\u00fcr einen Klassenclown, w\u00fcrden Mads S\u00e6tter-Lassen und Emil Kr\u00f8yer sich ein hartes Kopf-an-Kopf-Rennen liefern. Gl\u00fccklicherweise duellieren die beiden sich nicht, sondern brillieren als Duo. Die D\u00e4nen entwerfen bereits f\u00fcr Monatana und Frama und stellten auf dem Salone del Mobile sogar auf der <a href=\"https:\/\/www.ad-magazin.de\/article\/10-must-sees-salone-del-mobile-2017\">Mindcraft17 <\/a>aus.<\/p>","format":"html"}},{"type":"text","data":{"text":"<p><b>Ihr Sofa \u201eGerda\u201c ist eine moderne Interpretation einer viktorianischen Liege \u2013 ganz sch\u00f6n ungew\u00f6hnlich!<\/b> <b>Wie w\u00fcrden Sie Stil Ihren beschreiben?<\/b><\/p>","format":"html"}},{"type":"text","data":{"text":"<p>Emil Kr\u00f8yer: Ich w\u00fcrde sagen\u2026 Nordisch\u2026<\/p>","format":"html"}},{"type":"text","data":{"text":"<p>Mads Mads S\u00e6tter-Lassen: Ach ja?<\/p>","format":"html"}},{"type":"text","data":{"text":"<p>Emil Kr\u00f8yer: Historisch. Und neu-definierend.<\/p>","format":"html"}},{"type":"text","data":{"text":"<p>Mads S\u00e6tter-Lassen: Ja. Das klingt gut!<\/p>","format":"html"}},{"type":"text","data":{"text":"<p><b>Neu-definierend? Das m\u00fcssen Sie erkl\u00e4ren.<\/b><\/p>","format":"html"}},{"type":"text","data":{"text":"<p>Emil Kr\u00f8yer: Wir glauben, dass schon kleine Details enorm wichtig sind \u2013 und auch, dass man sich mit vergangenen Entw\u00fcrfen auseinandersetzen muss, um Neues zu schaffen.<\/p>","format":"html"}},{"type":"text","data":{"text":"<p><b>Sie arbeiten als Duo \u2013 sind Sie sich immer einig?<\/b><\/p>","format":"html"}},{"type":"text","data":{"text":"<p>Mads S\u00e6tter-Lassen: Naja (lacht). Wir reden viel miteinander \u2013 so beginnt jeder neue Prozess.<\/p>","format":"html"}},{"type":"text","data":{"format":"html","text":"<p>Emil Kr\u00f8yer: Sobald man zu zweit ist, muss man sich seine Argumente gut \u00fcberlegen\u2026<\/p>"}},{"type":"text","data":{"text":"<p>Mads S\u00e6tter-Lassen: Und wenn Emil nicht meiner Meinung ist, muss ich ihn \u00fcberreden!<\/p>","format":"html"}},{"type":"text","data":{"text":"<p>Emil Kr\u00f8yer: Aber es gibt auch ein Veto-Recht.<\/p>","format":"html"}},{"type":"text","data":{"text":"<p><b>Und Sie streiten sich nie?<\/b><\/p>","format":"html"}},{"type":"text","data":{"text":"<p>Mads S\u00e6tter-Lassen: Zumindest nicht physisch (lacht).<\/p>","format":"html"}},{"type":"article","data":{"0":"articles\/41298"}},{"type":"heading","data":{"format":"html","text":"Drei Fragen an: Sebastian Scherer"}},{"type":"imageservice","data":{"items":[{"id":"0\/_OM_5595jpg","service":"cloudinary","status":"clean","attributes":{"alt":"Sebastian Scherer","caption":"Sebastian Scherer.","copyright":"Thomas Steinlechner","title":"Sebastian Scherer","tags":[]},"tags":[],"options":[],"info":{"height":3000,"width":2000,"size":2925107,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497016732\/0\/_OM_5595jpg.jpg","created":"2017-06-09T13:58:52Z"}}],"settings":{"ImageServicePresets":{"title":"","caption":"","alt":"","copyright":"","tags":""}}}},{"type":"text","data":{"text":"<p><b>Herr Scherer, wann sind Sie mit einem Entwurf zufrieden?<\/b><\/p>","format":"html"}},{"type":"text","data":{"text":"<p>Sebastian Scherer: Das merke ich immer sofort \u2013 <i>it hits me<\/i>! Ich bekomme dann G\u00e4nsehaut (lacht). Wirklich! Dann wei\u00df ich, dass ich gerade ein gutes Produkt geschaffen habe.<\/p>","format":"html"}},{"type":"text","data":{"format":"html","text":"<p><b>Wie w\u00fcrden Sie denn Ihren Stil beschreiben?<\/b><\/p>"}},{"type":"text","data":{"text":"<p>Die Idee all meiner Entw\u00fcrfe versteckt sich im Namen meines Labels: <a href=\"http:\/\/de.neocraft.com\/\" target=\"_blank\">Neo\/Craft<\/a>. Ich sch\u00e4tze sowohl die traditionelle Handwerkskunst als auch technische Innovationen \u2013 beides mit einander kombiniert macht den Kern meiner Arbeit aus.<\/p>","format":"html"}},{"type":"text","data":{"text":"<p><b>\u2026 Und haben Sie bei unserem Besuch bei Swarovski auch schon eine Entdeckung gemacht?<\/b><\/p>","format":"html"}},{"type":"text","data":{"text":"<p>F\u00fcr mich war besonders interessant, dass Swarovksi f\u00fcr viele Leuchten mit LEDs arbeitet \u2013 au\u00dferdem versteckt man Technik hier so klug, dass sie nahezu unsichtbar wird. So arbeite ich auch mit meinen Leuchten.<\/p>","format":"html"}},{"type":"article","data":{"0":"articles\/41295"}},{"type":"imageservice","data":{"items":[{"id":"0\/_OM_6026jpg","service":"cloudinary","status":"clean","attributes":{"title":"","caption":"Lunch-Lecture zum Thema \u201eDesign Talente\u201c mit Mischer\u2019Traxler, den AD Design Award Gewinnern und Oliver Jahn im Swarovski-Foyer. ","alt":"","copyright":"Thomas Steinlechner","tags":[]},"tags":[],"options":[],"info":{"height":1333,"width":2000,"size":1541382,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497017521\/0\/_OM_6026jpg.jpg","created":"2017-06-09T14:12:01Z"}},{"id":"0\/_OM_5970jpg","service":"cloudinary","status":"clean","attributes":{"title":"Marcin Rusak","caption":"Marcin Rusak.","alt":"Marcin Rusak","copyright":"Thomas Steinlechner","tags":["MarcinRusak"]},"tags":["MarcinRusak"],"options":[],"info":{"height":1333,"width":2000,"size":1217446,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497017509\/0\/_OM_5970jpg.jpg","created":"2017-06-09T14:11:49Z"}},{"id":"0\/_OM_5974jpg","service":"cloudinary","status":"clean","attributes":{"title":"Oliver Jahn","caption":"Oliver Jahn.","alt":"Oliver Jahn","copyright":"Thomas Steinlechner","tags":[]},"tags":[],"options":[],"info":{"height":1333,"width":2000,"size":969735,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497017512\/0\/_OM_5974jpg.jpg","created":"2017-06-09T14:11:52Z"}},{"id":"0\/_OM_5986jpg","service":"cloudinary","status":"clean","attributes":{"title":"","caption":"Mads S\u00e6tter-Lassen.","alt":"","copyright":"Thomas Steinlechner","tags":["MAdsSaetterLassen"]},"tags":["MAdsSaetterLassen"],"options":[],"info":{"height":1333,"width":2000,"size":1427066,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497017514\/0\/_OM_5986jpg.jpg","created":"2017-06-09T14:11:54Z"}},{"id":"0\/_OM_5996jpg","service":"cloudinary","status":"clean","attributes":{"title":"Emil Kr\u00f8yer.","caption":"Emil Kr\u00f8yer.","alt":"Emil Kr\u00f8yer.","copyright":"Thomas Steinlechner","tags":["EmilKroyer"]},"tags":["EmilKroyer"],"options":[],"info":{"height":1333,"width":2000,"size":1395789,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497017517\/0\/_OM_5996jpg.jpg","created":"2017-06-09T14:11:57Z"}},{"id":"0\/_OM_6003jpg","service":"cloudinary","status":"clean","attributes":{"title":"Sebastian Scherer.","caption":"Sebastian Scherer.","alt":"Sebastian Scherer.","copyright":"Thomas Steinlechner","tags":["SebastianScherer"]},"tags":["SebastianScherer"],"options":[],"info":{"height":1333,"width":2000,"size":1146094,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497017519\/0\/_OM_6003jpg.jpg","created":"2017-06-09T14:11:59Z"}},{"id":"0\/_OM_5906jpg","service":"cloudinary","status":"clean","attributes":{"caption":"Birgit Berthold-Kremser.","title":"Birgit Berthold-Kremser.","alt":"Birgit Berthold-Kremser.","copyright":"Thomas Steinlechner","tags":[]},"tags":[],"options":[],"info":{"height":1333,"width":2000,"size":991517,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497017989\/0\/_OM_5906jpg.jpg","created":"2017-06-09T14:19:49Z"}}],"settings":{"ImageServicePresets":{"title":"","caption":"","alt":"","copyright":"","tags":""}}}},{"type":"imageservice","data":{"items":[{"id":"0\/_F4A0131jpg","service":"cloudinary","status":"clean","attributes":{"title":"Natalie Lorenz f\u00fchrt durchs Swarovski Archiv.","caption":"<p>Natalie Lorenz f\u00fchrt durchs Swarovski-Archiv.<\/p>","alt":"Swarovski Archiv","copyright":"Thomas Schrott","tags":[]},"tags":[],"options":[],"info":{"height":1067,"width":1600,"size":559845,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497017500\/0\/_F4A0131jpg.jpg","created":"2017-06-09T14:11:40Z"}},{"id":"0\/_F4A0213jpg","service":"cloudinary","status":"clean","attributes":{"title":"","caption":"Zu Besuch im In-House-Showroom in Wattens.","alt":"","copyright":"Thomas Schrott","tags":[]},"tags":[],"options":[],"info":{"height":1067,"width":1600,"size":461712,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497017502\/0\/_F4A0213jpg.jpg","created":"2017-06-09T14:11:42Z"}},{"id":"0\/_F4A9979jpg","service":"cloudinary","status":"clean","attributes":{"title":"","caption":"Hier werden historische Kristalle verwahrt\u2026","alt":"","copyright":"Thomas Schrott","tags":[]},"tags":[],"options":[],"info":{"height":1600,"width":1067,"size":625969,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497017505\/0\/_F4A9979jpg.jpg","created":"2017-06-09T14:11:45Z"}},{"id":"0\/_F4A9995jpg","service":"cloudinary","status":"clean","attributes":{"title":"","caption":"\u2026 einige darunter von 1900.","alt":"Thomas Schrott","copyright":"","tags":[]},"tags":[],"options":[],"info":{"height":1067,"width":1600,"size":576571,"format":"jpg","source":"http:\/\/res.cloudinary.com\/cond-nast-germany\/image\/upload\/v1497017507\/0\/_F4A9995jpg.jpg","created":"2017-06-09T14:11:47Z"}}],"settings":{"ImageServicePresets":{"title":"","caption":"","alt":"","copyright":"","tags":""}}}}]}