I wanted to pay homage to the handwriting instruments which are the fundamentals of Montblanc. I created a gesture in black resin reminiscent the precious resin used for the wrinting instruments. this gesture evolves on the walls from the entrance, and ends with a vertical installation of screens showing ink in  movement in the space. This was to express that MB is a brand in a perpetual evolution, in term of techniques, skills and categories of products. The white walls are insired by the texture of paper.