The store concept for a new boutique on via Montenapoleone, Milan, devised by DIMORESTUDIO exclusively for Pomellato, offers visitors a unique experience by creating a new visual and tactile journey into the world of Pomellato. The constant dialogue between the space and the jewellery embraces a new illustrative vision that breaks the rules of traditional presentation and allows clients to enjoy direct and spontaneous contact with the jewellery, just as though they were in their own home.